Competitors per shared lead
Angi, HomeAdvisor, and Thumbtack sell the same inquiry to several contractors at once. You pay $20–150 to enter a price war you didn't start.
Marketing for construction & home repair
Exclusive Leads. Not Shared Scraps.
Marketplaces sell the same homeowner to four of your competitors. We build geo-targeted Meta campaigns that make the phone ring with people who already picked you — backed by your project photos, not stock images.
210+exclusive leads in 60 days (remodeling)
$28per qualified lead vs. $144 industry avg
42%booked estimates within 7 days
Sound Familiar?
The Lead Math Every Contractor Is Fighting
Industry-wide numbers — not your workmanship. Our job is to change your side of the equation.
Average cost per lead
The 2026 home-services benchmark — and specialty repair leads can hit $230+. Loose targeting and stock-photo ads keep it at the expensive end.
What a lead should cost
Of your average job value — that's the profitable ceiling. A $10K remodel can afford a $100 lead; most contractors unknowingly pay far past it.
Try It Yourself
What Should Your Lead Cost?
Drag the slider to your average job value. The 5–10% rule shows your profitable cost-per-lead range.
Profitable lead cost (5–10% rule)$400 – $800
What we've delivered locally$28 / qualified lead
What We Build For You
A Job Pipeline, Not a Lead Lottery
Geo-Targeted Meta Ads
Campaigns locked to your real service area with homeownership and income overlays — the exact setup behind our 210-leads-in-60-days remodeling result.
Project-Photo Creative
Before/after transformations from your actual jobs, cut into thumb-stopping ads. Homeowners trust real work — not stock-photo crews.
Estimate-Ready Lead Capture
Landing pages that book estimate visits — not "get a quote" dead ends — with instant lead alerts so you call while the homeowner is still looking at your ad.
Proof, Not Promises
Local Campaigns We've Actually Run
0xROAS sustained 6 months, local services
0+Qualified leads per month at peak
0%Lower cost per lead vs. previous agency
"Geo-targeted campaigns with localized messaging booked 200+ qualified leads a month and kept the calendar full through the season — at 60% lower cost per lead than the previous agency."
Simple Engagement
Pick Your Pace
Seasonal Push
For contractors who need the calendar full before peak season.
- 90-day campaign sprint
- Landing page + tracking included
- $2,000–$4,000/mo recommended ad spend
- Weekly plain-English reporting
Always-On Pipeline
For companies replacing marketplace leads for good.
- Continuous campaigns + creative refresh
- Exclusive leads — never shared, never resold
- Month-to-month after the first 90 days
- Real Ads Manager access — your account, always
Contractor Questions
Asked Before You Ask
What should a lead actually cost me?
5–10% of your average job value is the profitable range. The industry average sits around $144 — our geo-targeted remodeling campaign delivered qualified leads at $28, with 42% booking estimates within a week.
Why are marketplace leads so hard to close?
They're sold to 3–4 competitors at once, so you're bidding against everyone the moment you call. Exclusive leads from your own campaigns already chose you — no price war.
Do Facebook ads really work for contractors?
With the right setup, yes: service-area geo-targeting, homeownership + income overlays, and before/after creative from your real projects. That combination is our best-documented local playbook.
What budget do I need?
$2,000–$4,000/month in ad spend for most single-market contractors. If your average job clears $5,000, one extra closed job typically pays for the whole month.